This Weekend, Guests Can Grab a Slice at the IHOP Pancizzeria Pop-Up
in New York City or Have Individual-Sized Pancizzas Delivered
Exclusively Through DoorDash in New York City, Chicago, Dallas and Los
Angeles
GLENDALE, Calif.--(BUSINESS WIRE)--Feb. 7, 2019--
Today, IHOP® Restaurants unveiled a never-before-seen food innovation,
the Pancizza™, a combination of America’s two most favorite round foods
– pancakes and pizza -- in one delicious dish. Pronounced Pan-keet-za,
the limited-time menu item was created by IHOP to commemorate
National Pizza Day this Saturday. For one day only, IHOP will take over
the legendary New York City pizzeria, Bleecker Street Pizza, and set up
a Pancizzeria Shop. Open on Saturday, February 9 from 11am-11pm,
visitors to the IHOP Pancizzeria can get a FREE slice of Pancizza in a
variety of exclusive pop-up shop flavors.*
This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20190207005149/en/
Original Buttermilk Pancizza (Photo: Business Wire)
For those who prefer to eat on their couch, IHOP has partnered with
DoorDash to exclusively offer delivery of 7” Pancizzas in select
restaurants in the Chicago, Dallas, New York City, and Los Angeles areas
from February 8-10 for $0 delivery fee for first-time DoorDash users
with the code PANCIZZA.** These individual-sized Pancizzas are available
in three flavors – Original Buttermilk, Bacon and Cheddar, and Cupcake –
for only $4.99 and each comes with a variety of signature IHOP syrups.
To view participating IHOP Pancizza locations, go to IHOP.com; to place
an order download the IHOP mobile app, visit DoorDash.com or the
DoorDash mobile app. Additionally, guests across the country can get a
$0 delivery fee on any IHOP ‘N GO order of $10 or more placed through
DoorDash from February 8-14, 2019 by using the code IHOPDELIVERY.***
“IHOP has a lot of milestones to celebrate with our delivery program and
our largest delivery partner, DoorDash, so what better way to do that
than to join in on the National Pizza Day fun with our very own
pancake-pizza creation: Pancizza,” said Brad Haley, Chief Marketing
Officer, IHOP. “After all, pizza was one of the first and still the
biggest ‘circle in a box’ take-out and delivery items in America so,
naturally, we thought that we could do our very own IHOP, pancakeified
version. Our chefs even came up with three tasty Pancizza flavors: the
OG Buttermilk, the sweet Cupcake, and, my personal favorite, the Bacon
and Cheddar Pancizza. It’s got just the right amount of sweetness from
the pancake ‘dough’ to complement the savory bacon and cheddar toppings.
While the Pancizzas are only available in select IHOP locations, our
guests can place an order for their favorite menu items at any IHOP
restaurant serviced by DoorDash and the delivery fee will be waived for
an entire week.”
To support the campaign, a
short social film that pays tribute to the best, classic pizza
commercials was created. Guests who want to flaunt their love of
pancakes and pizza can also purchase a limited edition Pancizza t-shirt
from the PancakeWear Collection at the IHOP Pancizzeria in NYC on
Saturday or online at shoppancakewear.com
starting today.
The Pancizza activation, created in collaboration with the brand’s
creative agency, Droga5, also marks another milestone for IHOP as it
recently surpassed 1,000 IHOP restaurants available for online ordering
and delivery through DoorDash. IHOP announced its national delivery
partnership with DoorDash in mid-2018, a first for the brand and part of
its 60th anniversary celebration. The number of participating
IHOP restaurants available on DoorDash has tripled in just 6 months.
“Our national partnership with DoorDash has been instrumental in helping
us grow our IHOP ‘N GO online ordering business,” continued Haley. “As a
leading online ordering and delivery provider, they have the reach and
trusted reputation to get more pancakes to our guests, wherever and
whenever that ‘pancraving’ hits. And, this weekend only, our guests in
New York City, Dallas, Chicago and Los Angeles can get an exclusive
taste of Pancizza thanks to DoorDash.”
“We pride ourselves in partnering with the best restaurants in the
country to create unique, memorable delivery offerings for our
customers,” said Christopher Payne, Chief Operating Officer at DoorDash.
“We’re thrilled to announce this limited-edition Pancizza with IHOP to
take breakfast in bed – or any time of day -- to the next level.”
Quantities at both the Pancizzeria Shop and through DoorDash Delivery
are limited and only available while supplies last. Learn more at
IHOP.com.
*The IHOP Pancizzeria Shop is located at 69 7th
Ave South, New York, New York. Guests can receive one free slice of
Pancizza, dine-in only on Saturday, February 9, 2019 from 11am-11pm EST.
Quantities are limited and available while supplies last. Toppings may
vary.
**$0 delivery fee with code PANCIZZA. First-time users only. Offer
valid 2/8/2019-2/10/19. Limit one per person. Valid only in Dallas,
Texas, New York, New York, Chicago, Illinois, Los Angeles, California.
Other fees (including service fee), taxes, and gratuity still apply. All
deliveries subject to availability. Must have or create a valid DoorDash
account with a valid form of accepted payment on file. No cash value.
Non-transferable. Use promo code PANCIZZA to redeem. See full terms and
conditions at dasherhelp.doordash.com/offer-terms-conditions.
***$0 Delivery fee onorders of $10 or more placed through
DoorDash between February 8-14, 2019. Use promo code IHOPDELIVERY to
redeem. Other fees (including service fee), taxes, and gratuity still
apply. See full terms and conditions at dasherhelp.doordash.com/offer-terms-conditions.
Offer, price and participation on all promotions may by location.
Delivery is not available at all IHOP restaurants.
ABOUT INTERNATIONAL HOUSE OF PANCAKES, LLC
For 60 years, IHOP has been a leader, innovator and expert in all things
breakfast, any time of day. The chain offers 65 different signature,
fresh, made-to-order breakfast options, a wide selection of popular
lunch and dinner items as well as meals under 600 calories. IHOP
restaurants offer guests an affordable, everyday dining experience with
warm and friendly service. As of September 30, 2018, there are 1,805
IHOP restaurants around the world, including restaurants in all 50
states and the District of Columbia, Puerto Rico and Guam as well as
Canada, Mexico, Guatemala, Panama, Lebanon, the Kingdom of Saudi Arabia,
Kuwait, the United Arab Emirates, Bahrain, Qatar, Thailand and India.
IHOP restaurants are franchised by affiliates of Glendale, Calif.-based
Dine Brands Global, Inc. (NYSE: DIN).
ABOUT DOORDASH
DoorDash is a technology company that connects customers with their
favorite local and national businesses in more than 3,300 cities across
the United States and Canada. Founded in the summer of 2013, DoorDash
empowers merchants to grow their businesses by offering on-demand
delivery, data-driven insights, and better in-store efficiency,
providing delightful experiences from door to door. By building the last
mile delivery infrastructure for local cities, DoorDash is bringing
communities closer, one doorstep at a time. Read more on the DoorDash
blog or at www.doordash.com.
ABOUT BLEECKER STREET PIZZA
Bleecker Street Pizza is a New York pizza mainstay that has been serving
authentic, homemade New York style slices from the West Village of
Manhattan for 14 years. Recently, the Tuscan-style pizza shop expanded
from its walk-up counter to include additional seating for 35-40 dine-in.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190207005149/en/
Source: IHOP
Alexandra Cano
DeVries Global
+ 1 212-546-8530
ACano@devriesglobal.com